Tuesday, 5 January 2010

Search= Google =Ads =Google = Mobile.

K great... now Google does finally go mobile...

Those looking for a review.. here's one of the best ones

n ya its not available in India.. i'll check out gafar market don worry..
then some say itz not compatible with our network..
again i say "gafar market"(my fingers are crossed)

I'm more interested in what it means to google..

now itz not just a big advertising agency (where do u think they earn those billion $ from)

itz moved into being a mobile company as well..
Well google is my favourite company...
so ya I'm exited.. n wish them all the very best...
n once u have read the review above u'll know that Nexus One is truly amazing..

so whats bugging me except that the fans here in India will be disappointed..

the fact that Google will step on the toes of itz very associates if u may like to call them..
i.e. company's who launched android platform from Motorola , Samsung , LG etc
these people had invested heavily to carry the android ... n now google n these players have come on head on collision.. this is one space which i would look out for..

the other.. is newtons fav fruit.. Apple Inc.

Google has the ammunition to stand own its own against Apple..
but these are two of the most loved companies that we have around..
n this face-off will sure be interesting..

coming back to India.. web store ain't gonna work... but I'm sure they'll learn from Apple's mistakes in India.. n as it is the unlocked version is available..
but again thanks to "gafar market" guyz the locked version is cheap..
(for all those who don't know.. Gafar market is THE grey market in India n this is where all phones get unlocked)

As of today google's stock was down abt 3% .. nothing to worry it has doubled the past year..
so with Nexus with the ONE it's probably gonna rise more..

what's in store for the future... well .. it'll have some amazing applications as codes been given out to developers.. more than 3 billion applications of i-phone had been downloaded by users..
will Nexus One beat that ..
n how well it'll be received after the initial hype..
i'll keep this space warm with that..

now signing off with the Irony of the day..
i read the review above .. n guess what.. right at the bottom of it was an Ad of
i-phone running on google ads..












No one is gonna buy this .. e-bay



e-bay came out with a media campagin with a set of 4 ads...
Ad Agency : Weinden+Kennedy, India

We must state at the outset that the the idea is quite stale... n the presentation too bland
to tap their target audience..

At first look it looks more like a Bingo Ad... but no, its just worse....
Have a look here

This ad surely can't assure even Brand Awareness..
Rather it puts such a vibrant brand like e-bay on the back foot...
n portray's a very mundane and dull image of e-bay as a site..

We are not actaully against the black n white... we are more disturbed By the lack of creativity..
n the purposely gibberish sound does sound just gibberish..


with inputs by @vikram142

Property prices moving left right and center

contrary to popular belief..property prices are going anywhere but down..

u just gotta be at the right place.. and NOW is the right time..

where?? one might ask..

heard of small town called Hapur .. prices in industrial area have doubled in less than 2 months..

try going to Bijnore .. the same story here..

ok .. lets move on to more popular places.. head to New Delhi.. 2 bed room flat at CR park 1.75 Cr
be quick.. by the time u finish reading the guy gonna ask a cool 10 lac more.. if anyone can plz let me know about a 2 bed room flat in malviya nagar.. a friend wants to invest 2 Cr..

but why should we bother now..
the good news is this is the first time since the rally in property prices that actual buyers are moving in..
More so in tier2 and tier3 cities than metros i must agree..

n why??

most of the industries located within these cities are moving out.. to outskirts industrial areas..
to put all doubts to rest.. its happening at some of the most Industrialised cities like Ludhiana and Jalandhar..
i must agree my knowledge about cities down south is zilch.. but i'am researching on them too and would update this article soon..
so all u who after extra dough... invest now.. when the mood in the air is still a bit lul..
coz soon everyone will join the bandwagon again..

Monday, 4 January 2010

no comments please..


Ya that's the policy of one of the news paper that i really love to read..
Mint...
actually this is the only paper which i read online.. (my monthly newspaper bill is close to 1000bucks) .. lets just say i'm an old fashioned guy who likes to read 'paper' (pun intended)

ok.. so coming back to livemint.com
i find certain articles soo nice n thought provocative that i sometimes do leave a comment..
but sadly.. except once .. my comment is never published..
k.. i except i hav no authority over intellectual matters,but today i saw something rather humorous on livemint.com ,take a look at the comments they have allowed 2 be published..


i guess for me... better luck next time...
or maybe i too have to pop viagra or ambien


Sunday, 3 January 2010

tweet tweet

well of late i've been twittering quite a lot..
a. don get the time to write long blogs
b. feel like sharing info with all..
c. don use facebook for sharing this info.. (u don go on a double-date with your boss.. u take along your buddy)

well then y iam writing in here today??
hmmm...
my bestest friend works with an IT co. in Japan..
Japan happens to have the biggest users of twitter outside USA..
n this guy doesn't use twitter?? well din came as a surprise for me..
u can take a guy out of India..but not India out of a guy..

ok..seriously.. i tried selling him the idea of signing up for twitter.. but not the ol' fashioned way that itz the 'in' thing.. but becoz it actually is Useful..(that's y i like twitter)
as in u can search n find about the stuff you really interested in...
n ya one would be surprised with the kind of useful stuff u can come across..

so ..let's see if he heeds my advice n lets see what he thinks of it..

many of my friends..actually most... who have signed up.. rarely use it.. rather not at all..
the major blame goes to twitter itself.. coz these guys don know what to do.. n how it could help..
not everyone goes on tweetdeck n other such applications to make it simpler.. itz twitter who have to provide useful applications..
for im sure most would agree.. had it not been for some innovative thinkers n early adapters.. twitter by itself wouldn't have been anywhere close to what it is today...
n it can't piggyback itself on someone else's shoulders..

come on you lil bird u gotta fly by urself n learn to hunt alone...



Saturday, 2 January 2010

the marketer of the decade award goes to - YOU

Ya it's you who is the most sought after marketer of the decade..

well Time magazine didn't just name "YOU" the person of the year for nothing..

It's all because it "YOU" who updates his/her staus on FB.. It's YOU who's like and dislikes make others follow suit(ur friends... n hence the co.'s themselves)

It's your voice within those 140 characters sets the tone of the things to come and the things to "follow"

With the new media plastering itself deep into the social fabric of life it is "YOU" who makes or breaks a brand.. It is your voice that make a simple company from a litle town reach out to the world and it is your RT's which make their voice resonate all around.

So with any product , any company, brand today YOU has the power to reach out to millions.
So Nexus One dosen't need to even be launched before YOU make it a tending topic (on twitter) .. a NaNo dosen't need to be advertised for YOU know it all too well..

Now companies don't just have to acknowledge your tastes and preferences companies have to acknowledge YOU as a marketing partner.

P.S. when will Indian co.'s wake up to realize this..

Friday, 1 January 2010

happy new year people..

new year brings new hopes ... new beginings ... new approaches .. new ideas..
for me personally there is always a transition... to something better..if not new..

here's cheers for hope for peace n prosperity all around..

amen